Every article on this blog is written by someone who has actually built
the thing they're writing about. No ghostwriters. No AI-generated filler.
No "content strategist" recycling what they read on Twitter.
Posts are drafted, reviewed, and edited by at least two members of our
engineering team before publishing. If a claim can be measured, we
measure it — you'll see real numbers, real screenshots, and real
trade-offs, not just confident assertions.
Where we're uncertain, we say so. Where we made a mistake, we correct
it publicly and note the edit at the bottom of the post. We don't
quietly delete things when we're wrong.
Our target length is 1,500–2,500 words — long enough to be useful,
short enough to respect your time. If a topic needs more, we split
it into a series. If it needs less, we publish it as a short note
and save you the scroll.